where innovation, academia, business & entrepreneurship blend

Friday, February 23, 2007

Do you use email to market your product?

I spoke briefly about a website last night that analyzes email campaigns. Email Datasource does just that. It does cost money, but if you are in a highly competitive industry, you need to know how your competitors are so successful and where, when, and how.

On another note, I can't stop raving about blogs and press releases. Constant communication is key to staying fresh on the internet. Email Datasource has a blog where the owner talks about current trends in the industry. Check it out online.

Here are some links to email campaign companies. I currently use Feedblitz for this blog, but there are others.

Feedblitz
Constant Contact
Lyris
Exact Target
Email Labs
Vertical Response
Strong Mail

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